News.

Why use a Print Broker?

In short, you want the benefit of the competitiveness of the open market, but the convenience of dealing
with one organisation. There are a large number of print suppliers based in South-East Queensland. 
All of these different suppliers have different capacities and areas of specialisation based on what equipment
and experience they have (e.g. A2 4 Colour Press, A3 2 Colour Press etc...) It would take a very long time for
an end client or a graphic designer acting on behalf of a client to get quotes from every one of these suppliers
for a particular project. Over time we have collated an enormous amount of print quote data based on what
specific printing press each supplier has.

This means we are able to quickly and easily find the best prices the open market has to offer. We know in
advance which suppliers are going to be most competitive for specific jobs. We wouldn't ask a supplier with an
A1 Press to print 1000 A3 Posters, as this would be more economical to print with a supplier who has an A3
Press. Paradigm does not deal with ALL the suppliers in the region, just a selection of suppliers we know we
can rely on from a quality point of view. So we are providing two key aspects of the formula for printing:
best price, best quality. 

The third part of the formula is turnaround. Because we are a conduit for our many clients who are end clients,
graphic designers or other advertising/media businesses, we are sending our suppliers an enormous amount of
work. Because of this we have the respect of our suppliers who will respond to our request for an urgent
turnaround of a job. This is because they know we are a large, regular client. We don't spring fast turnaround
on our suppliers all the time as we have to have a realistic relationship, however in most cases we can usually
deliver goods within tight deadline if required.

From the point of view of graphic designers or advertising/media businesses we are like an outsourced employee
who is looking after the print management and procurement process for them, but at a reduced cost because
we are working at contract rates. We are only employed when work is required. This makes us a perfect solution
for small to medium sized graphics industry businesses who want to focus on what they do best which is creative
design and concepts.

Printing Offshore.

Paradigm now offers clients cheaper prices for printing larger projects in Korea and Taiwan. If your project can
afford a 4-6 week turnaround your organisation can save up to 40% by printing offshore. We recently saved
one of our clients $3000 on a 60pp A4 magazine which took a total of 5 weeks to produce from delivery of
artwork to delivery of goods in Australia.

Typically offshore printing is a good solution for clients who have planned the timeline of their project well and
can factor in the 4-6 week turnaround time involved with shipping the goods to Australia either from Taiwan
or South Korea. Just as there is a threshold in price between printing digitally and offset, there is also a threshold
where printing offshore is not as cheap as in Australia. Feel free to contact us to discuss the nature of your
project if you think that it qualifies for being suitable to print offshore.

Streamlining.

A new software installation now makes our search for the best printing price for you even more thorough. We
have been using the new software for over a month now and it has helped to streamline the process of tracking
down the best-prices for a range of printing needs.

We also use the software to actively track the median prices for a wide range of printing. This means we are
able to quickly scan the average price for most types of printing work. In many cases we already have an
exact match for a new quote request on our system. The benefit of this is two-fold. We put less pressure on
our suppliers having to produce new quotes and we can give our clients faster quote turnaround times.

Indigo Digital Printing.

If you haven't heard of the ground breaking Digital Print solution that is otherwise known as Indigo from Hewlett-
Packard, then you need to talk to us soon. The Indigo is an amazing solution for short run printing. Using Ink
based technology the Indigo has the same quality as offset printing, but the economy for delivering on short run
projects. Paradigm Print Media has just secured some of the best Indigo print prices in South-East Queensland, so
contact us today for a quotation on your job. Short runs no longer need to be a hassle when you want the
quality of offset and lower pricing. Indigo printing also offers the ability to print using variable data. Therefore you
could have one magazine for the Grade 12 graduation class with each student's individual portrait printed on
the front cover. You can also individualise direct mail to your clients. Contact us today to ask about what can
be achieved using variable data printing.