Graphics, Marketing & Advertising Businesses.

From the point of view of graphic designers and advertising/media businesses Paradigm plays the
role of an outsourced employee who is looking after the print management and procurement process.
We do this at a reduced cost compared to an internal employee because we are paid only when work
is required. We also have more in-depth knowledge of the trends in pricing, and the suppliers that are
most able to provide quality production than an internal administration employee.

This makes us a perfect solution for small to medium sized graphics industry businesses
who want to focus on what they do best - creative design and concepts, not simultaneously managing
Offset, Digital and Screen printing projects. We are also able to offer graphics businesses good advice
on a wide range of printing and finishing techniques. Things we’ve seen work or fail from real world
experience.

We’re not just a sales rep for one particular company trying to influence you to print a particular way
(CMYK instead of PMS), we have a broad range of knowledge across the whole spectrum of printing,
so we are able to offer non-biased advice and strategy for any aspect of printing.